Mining the News for Investor Sentiment
CXO Advisory Group points us towards new research which tests whether automated parsing of financial news to determine positive or negative sentiments can predict the short-term movement of a company’s stock. A model strategy they built based on their results returned 21.1% annualized before transaction costs, but was no longer profitable after accounting for reasonable transaction costs.
Does exceptionally negative news coverage predict hard times for a company and its stock price? In their August 2006 paper entitled “More Than Words: Quantifying Language to Measure Firms’ Fundamentals”, Paul Tetlock, Maytal Saar-Tsechansky and Sofus Mackassy test whether they can predict a company’s future performance and stock returns by quantifying the sentiment in its financial news coverage. Their sentiment measure is a standardized level of negativity based on word counts and the Harvard psychosocial dictionary. Using Wall Street Journal (WSJ) and Dow Jones News Service (DJNS) stories about individual S&P 500 firms during 1980-2004 (350,000 significant articles), along with contemporaneous financial and stock price data.

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